Malibu Launches New Global Brand Positioning with ‘Do Whatever Tastes Good’

Malibu Launches New Global Brand Positioning with ‘Do Whatever Tastes Good’

April 25, 2022, 6:57 am
Malibu is launching a global brand refresh, spearheaded by a sun-soaked film from award-winning director Dave Meyers, introducing new energy, confidence and year-round summer vibes to the popular drink and encouraging everyone to get into the summer mindset and “Do Whatever Tastes Good.